Official Rules

The How We WEAR #springstyle Contest

No purchase required to enter or win.

A purchase or payment of any kind will not increase your chances of winning.

1. Eligibility

  • The How We WEAR #springstyle Contest (the “Contest”) is open only to legal residents of the United States (but excluding Arizona State and Puerto Rico) who are eighteen (18) years of age or older. Employees of Start Today Co., Ltd. or other companies associated with the promotion of the Contest, as well as the immediate family (spouse, parents, siblings, and children) and household members of each such employee are not eligible. The Contest is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

2. Sponsor and administrator

  • The contest is sponsored and administrated by Start Today Co., Ltd. (the “Administrator”), WBG Malibu West 15th Floor, 2-6-1 Nakase, Mihama-Ku, Chiba-Shi, Chiba 261-7116 JAPAN.

3. Agreement to official rules

  • Participation in the Contest constitutes Your full and unconditional agreement to and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Winning a prize is contingent upon fulfilling all requirements set forth herein.

4. Entry period

  • The Contest begins on March 16, 2017 at 12:00 a.m. ET and ends on March 21, 2017 at 11:59 p.m. ET (the “Entry Period”). Entries that are submitted before or after the Entry Period will be disqualified.

5. How to enter

  • All entries must be entered by posting a photo of your favorite outfit along with the following hash tags #springstyle, and #contest on the Sponsor and Administrator’s app called WEAR (“WEAR”). In order to post a photo, You need to sign up with WEAR. The entry must fulfill all Contest requirements, as specified, to be eligible to win a prize. Entries that are incomplete or do not adhere to the rules or specifications may be disqualified at the sole discretion of the Sponsor and the Administrator. You must provide the information requested. You may not enter more times than indicated by using multiple email addresses, identities, or devices in an attempt to circumvent the rules. If You use fraudulent methods or otherwise attempt to circumvent the rules, Your submission may be removed from eligibility at the sole discretion of the Sponsor and the Administrator.

6. Winner selection and notification

  • Ten (10) winners (“Winner” collectively “Winners) will be selected by the Sponsor based on the following criteria: (1) the creativity and originality of the outfits that meet the Sponsor’s image (fifty percent (50%) of the total score allocated); and (2) the quality and impression of the styling (fifty percent (50%) of the total score allocated). Ten (10) entrants with the highest scores among all entrants will be selected as Winners; provided, however, should no entrant get more than fifty percent (50%) of the hundred percent (100%) of the total score, no Winner will be selected. Should multiple entrants tie at the same score, the order of those entrants will be determined by the order of the score for the (1) criteria. The Sponsor and the Administrator will not disclose judging scores. Winners will be notified by email within five (5) days following selection of Winners. The Sponsor shall have no liability for Winner’s failure to receive notices due to spam, junk e-mail or other security settings or for Winner’s provision of incorrect or otherwise non-functioning contact information. If Winner cannot be contacted, is ineligible, fails to claim the prize within five (5) days from the time award notification was sent, or fails to timely return a completed and executed declaration and release as required, the prize may be forfeited and an entrant who got the highest score among the non-winning entrants may be selected as Winner instead. Receipt by Winner of the prize offered in this Contest is conditioned upon compliance with any and all federal, state, and local laws and regulations. ANY VIOLATION OF THESE OFFICIAL RULES BY WINNER (AT THE SPONSOR AND ADMINISTRATOR’SSOLE DISCRETION) WILL RESULT IN WINNER’S DISQUALIFICATION AS WINNER OF THE CONTEST, AND ALL PRIVILEGES AS WINNER WILL BE IMMEDIATELY TERMINATED.

7. Requirements of potential winners

  • A potential winner may be required to complete and return an affidavit of eligibility and liability/publicity release (the “Affidavit/Release”) within two (2) days of being notified. If a potential winner fails to sign and return the Affidavit/Release within the required time period, he/she will be disqualified and an entrant who got the highest score among the non-winning entrants will be selected as Winner instead.

8. Prizes

  • Each Winner of the Contest will receive three Gift certificates from the Sponsor in the amount of Five hundred U.S. Dollars ($500) per month. Total prize for each Winners for three months is fifteen hundred U.S. Dollars ($1,500) which can be used to purchase products from ( Actual value may differ based on the time of the prize award. The specifics of the prize shall be solely determined by the Sponsor and the Administrator. No cash or other prize substitution shall be permitted except at the Sponsor and Administrator’s discretion. The prize is nontransferable. Any and all prize-related expenses, including without limitation any and all federal, state, and/or local taxes, shall be the sole responsibility of each Winner. No substitution of prize or transfer/assignment of prize to others or request for the cash equivalent by the Winner is permitted. Acceptance of prize constitutes permission for the Sponsor and the Administrator to use the Winner’s name, likeness, and entry for purposes of advertising and trade without further compensation, unless prohibited by law.

9. Odds

  • The odds of winning depend on the number of eligible entries received.

10. Privacy and publicity

  • All information submitted by entrants in the Contest will be treated according to the Sponsor and the Administrator’s ’s Privacy Policy, available at Except where prohibited, participation in the Contest constitutes an entrant’s consent to the Sponsor and the Administrator’s use of his/her name, likeness, voice, opinions, biographical information, and state of residence for promotional purposes in any media without further payment or consideration.

11. General conditions

  • The Sponsor and the Administrator reserve the right, in its sole discretion, to cancel, terminate, modify or suspend the Contest should virus, bug, non-authorized human intervention, fraud, or other cause beyond the Sponsor and Administrator’s control corrupt or affect the administration, security, fairness, or proper conduct of the Contest. In such case, the Sponsor may select Winners from all eligible entries received prior to and/or after (if appropriate) the action taken by the Sponsor and Administrator. The Sponsor and Administrator reserve the right, in its sole discretion, to disqualify any individual who tampers or attempts to tamper with the entry process or the operation of the Contest or website or violates these Official Rules. The Sponsor and the Administrator have the right, in its sole discretion, to maintain the integrity of the Contest, to void votes for any reason, including, but not limited to: multiple entries from the same user from different IP addresses; multiple entries from the same computer in excess of that allowed by the Official Rules; or the use of bots, macros, scripts, or other technical means for entering. Any attempt by an entrant to deliberately damage any website or undermine the legitimate operation of the Contest may be a violation of criminal and civil laws. Should such attempt be made, the Sponsor and Administrator reserve the right to seek damages to the fullest extent permitted by law.

12. Rights granted by you

  • By entering this Content (e.g., photo, video, text, etc.), You understand and agree that the Sponsor and/or the Administrator, anyone acting on behalf of the Sponsor and/or the Administrator, and the Sponsor and/or the Administrator’s licensees, successors, and assigns, shall have the right, where permitted by law, to print, publish, broadcast, distribute, and use in any media now known or hereafter developed, in perpetuity and throughout the World, without limitation, Your entry, name, portrait, picture, voice, likeness, image, statements about the Contest, and biographical information for news, publicity, information, trade, advertising, public relations, and promotional purposes without any further compensation, notice, review, or consent. By entering this Content, You represent and warrant that Your entry is an original work of authorship, and does not violate any third party’s proprietary or intellectual property rights. If Your entry infringes upon the intellectual property right of another, You will be disqualified at the sole discretion of the Sponsor. If the content of Your entry is claimed to constitute infringement of any proprietary or intellectual proprietary rights of any third party, You shall, at Your sole expense, defend or settle against such claims. You shall indemnify, defend, and hold harmless the Sponsor and the Administrator from and against any suit, proceeding, claims, liability, loss, damage, costs or expense, which the Sponsor or the Administrator may incur, suffer, or be required to pay arising out of such infringement or suspected infringement of any third party’s right.

13. Release and limitations of liability

  • By participating in the Contest, You agree to release and hold harmless the Sponsor and the Administrator, their parent and/or affiliated companies, officers, directors, employees, and agents (the “Released Parties”) from and against any claim or cause of action arising out of participation in the Contest or receipt or use of any prize, including, but not limited to: (a) any technical errors that may prevent an entrant from submitting an entry; (b) unauthorized human intervention in the Contest; (c) printing errors; (d) lost, late, postage-due, misdirected, or undeliverable mail; (e) errors in the administration of the Contest or the processing of entries; or (f) injury, death, or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Contest or receipt of any prize. Entrant further agrees that in any cause of action, the Released Parties’ liability will be limited to the cost of entering and participating in the Contest, and in no event shall the Released Parties be liable for attorney’s fees. ENTRANT WAIVES THE RIGHT TO CLAIM ANY DAMAGES WHATSOEVER, INCLUDING, BUT NOT LIMITED TO, PUNITIVE, CONSEQUENTIAL, DIRECT, OR INDIRECT DAMAGES.

  • The Released Parties shall not be liable to Winners or to any other person for failure to supple the prizes or any part thereof, by reason of any acts of Gods, any action(s), regulation(s), order(s) or requests(s) by any governmental or quasi-governmental entity (whether or not the actions(s), regulation(s), order(s) or request(s) prove(s) to be invalid), equipment failure, terrorist acts, earthquake, war, fire, flood, explosion, unusually severe weather, hurricane, embargo, labor dispute or strike (whether legal or illegal), labor or material shortage, transportation interruption of any kind, work slow-down, civil disturbance, insurrection, riot or any other cause beyond the Release Parties’ control.

14. Disputes

  • Except where prohibited, entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in the State of California. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrant’s rights and obligations, or the rights and obligations of the Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of California, without giving effect to any choice of law or conflict of law rules (whether of the State of California or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of California.

15. Winner List

  • For a winner list, visit The winner list will be posted after winner confirmation is complete.

16. Agreement

  • By checking here, You, the entrant, have affirmatively reviewed, accepted, and agreed to all of the Official Rules.

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